Built by venue owners, for venue owners.
Owner and operator of 3 award-winning venues, hosting up to 200+ events annually, since 2012.
Your venue is unique. Your AI agent learns your pricing, policies, voice, and process, then handles the repetitive work that slows growth, so you can increase bookings, reduce overhead, and stay focused on what matters most.
Adam J. Etrheim
Who we are
Venue operations platform
Alpha Venue is an all-in-one AI operations platform built specifically for wedding and event venues. We combine highly intelligent AI systems with real venue expertise to automate the work that slows owners down, from lead response and sales follow-up to booking, planning, client communication, and post-event touchpoints.
AI wedding and event planner
Ella hosts planning conversations around the clock with expert knowledge, human warmth, and your venue’s unique voice. She helps couples finalize details, answer questions, and move confidently through planning with the same consistency and care you would expect from a top-tier team member. The difference is scale: she can support dozens of planning conversations at once, 24/7, without dropping details or slowing down.
AI sales engine
Ella responds to leads across text, email, chat, voice, and video, day or night. She answers questions, qualifies prospects, books tours, builds proposals, supports contracts, schedules meetings, and keeps momentum moving. Fewer delays, less repetitive admin, more opportunities converted into booked events.
AI venue concierge
Ella is your always-on venue concierge, trained on the details that matter most: your property, your packages, your policies, your brand voice, and your client experience. She works like a committed team member who is always available, always consistent, and always on brand.
Venue owners ourselves
We are venue owners, not outsiders guessing at venue operations. Alpha Venue was built from real experience inside the wedding and event industry by an owner-operator who has built and scaled multiple venues over more than a decade. We understand the pressure of missed leads, planning bottlenecks, operational chaos, and the constant demand to deliver a premium experience at scale.
Who we are not
Not a lead generation site
We are not a marketplace that captures leads and resells them to multiple venues.
Not a marketing agency
We do not run ads, manage social media, or sell traffic-generation services. Our focus is operational execution, lead conversion, planning support, and client communication.
Not a basic chatbot
We are not a cheap AI chat widget, a scripted FAQ bot, or a virtual receptionist that only handles surface-level questions. Ella is designed to carry real conversations, guide real buyers, and support real operations.
Not a generic software company
We are not a one-size-fits-all software company trying to force a generic product into the venue industry. Everything we build is designed specifically for the way wedding and event venues actually operate.
Not WeddingWire or The Knot
We are not a venue directory selling the same unqualified leads to everyone else in your market. We help venues convert and manage the opportunities they already have.
Meet Ella, and the venue owners behind her.
45 minutes to see how Ella can help your venue.